Episode 14: The Theory and Future of Measurement with Chris Mercer

August 21st, 2020  •  54 mins 49 secs  •  Download (75.3 MB)  •  Link with Timestamp

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Welcome to this episode of CHAOSScast! Today, our special guest is Chris Mercer, from Our topic today will be on the theory and future of Measurement. Mercer tells us what MeasurementMarketing is and explain in detail the “Five pillars of measurement.” He will go over a few things that are important for people who are trying to measure their communities and what they should know. Also, how does the future of measurement going to impact CHAOSS will be discussed. Subscribe to this podcast and download this episode now to find out all this and much more!