Art of the Float

194: Digital Marketing

August 27th, 2020  •  31 mins 56 secs  •  Download (25.5 MB)  •  Link with Timestamp

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Heather used her background in marketing to run successful ads and local campaigns. She shares her high-level strategies for measuring the success - or lack thereof - of each campaign, as well as some tools she used to create connections with local business owners