Martech Zone Interviews

Episode 114: The Roadblocks of Sales AI for Behavioral Transformation

April 4th, 2018  •  33 mins 3 secs  •  Download (45.7 MB)  •  Link with Timestamp

RSS Feed

If you can’t talk about how to change the outcome with actions, then you can’t leverage AI to its full potential. You need to be able to recommend an action from the input side to get an outcome of predictive analytics with any value.