The ModGolf Podcast

Applying 40 Years Of Golf Entrepreneurship To Innovate Wedge Design - Terry Koehler, Edison Golf



September 21st, 2020  •  36 mins 6 secs  •  Download (34.4 MB)  •  Link with Timestamp

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“Just like with any product, the value proposition starts with performance. If you see a gap in a market and you believe you can fill it with an improved set of performance criteria, that’s what thrills me.” On our first episode of Season 8, Edison Golf Chairman and Director of Innovation Terry Koehler joins us to share how he created a new standard for wedges that appeal to the massive recreational golf market.