November 16th, 2018 • 41 mins 1 sec • Download (47 MB) • Link with Timestamp
This week Colin speaks with Jared Williams, Director of Advocacy with The National Golf Course Owner's Association. We explore the history of online tee time booking and how the early negative impact on golf course revenues led to Jared's role overseeing "The Consumer Reports for Course Owners" to ensure a fair marketplace. We also dig deep into how golf is looking outside the game to create experiences that resonate with a younger, more diverse audience.