Drive and Convert

Episode 27: Capitalizing on 2020 to Push for More in 2021



March 2nd, 2021  •  29 mins 28 secs  •  Download (23.6 MB)  •  Link with Timestamp

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The official data from the Census Bureau has stated that through Q3, e-commerce was up 32% year-over-year in 2020. By no means should a company complain when they're up 32% during a pandemic, but there are times when a company should be concerned when they have 32% year-over-year growth. That sounds backwards, but business owners and marketing teams should have regular fear of missing out or FOMO, to help make sure that their brands aren't falling behind their competitors. Even when the numbers look good. That's the best time you can have all the cash in the world to reinvest. Today Ryan shows you how to push for more in 2021.