Drive and Convert

Episode 17: The Halo Effect of Google Shopping



October 13th, 2020  •  23 mins 42 secs  •  Download (32.6 MB)  •  Link with Timestamp

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We know that internet traffic doesn't operate in silos. No matter what method you are using to drive traffic and sales, there's always going to be a halo effect. Today Jon and Ryan chat about Google Shopping, but more specifically the effect it has on other channels.